Brian Marshal

Founder & CEO of SIRCLO, building Southeast Asia’s digital commerce and nurturing Indonesia’s future leaders.

I started SIRCLO in 2013 to help brands sell online. Today we're Indonesia's leading e-commerce enabler, powering brands across their own stores and platforms like TikTok and Shopee.

Before SIRCLO, I won a bronze medal at IOI 2007, studied Computer Science at NTU Singapore, and worked as a consultant at PwC. I'm also an alumnus of the Stanford Executive Program at Stanford GSB. Outside of work, I mentor students through the Informatics and AI Olympiad communities (TOKI), and I support short films when I get the chance.

Writings
  1. Was mich nicht umbringt, macht mich stärker
    On Beef Season 2, country clubs, and quotes from people whose stories worked out — a note on love, struggle, and the shape adversity gives.
  2. My 1st $1000
    Bandung, 2004: a POS system for a VCD rental shop, and the quiet shift that happens the first time you close the loop.
  3. Society of Minds
    Surabaya, 2015 — a flight conversation about adding computational thinking as a third pillar of education. In memoriam of Bu Inge.
  4. Move 37
    A viral '90s question, a Pentium 100 from Bogor, and the quiet move from 1998 Bandung that made the rest possible.